Since 2010, BCC is an abbreviation which could also have applied to The British Cryogenic Cluster. The Cluster initiative, with the full support of The Council, gave a new dynamic to the British Cryogenic Community. Quarterly working groups meet to address marketing, technical and educational matters of mutual interest. , 'Cluster Day' at Rutherford Appleton Laboratory is a popular gathering, combining seminar, trade-show and lab visit for an international audience. The monthly 'B Cryo' e-news-letter complements the more established quarterly Low Temperature News with a large, international distribution, and The British Cryogenic Cluster Group on LinkedIn provides a lively, global forum. The Cryogenic Cluster is now fully synchronised with the UK Corporate Membership of the Council [which also welcomes candidates for individual and international membership] providing a hub and a showcase for the immense concentration of cryogenic expertise which Britain can bring to bear.